A social media performance management tool for content creators on TikTok and X.
Buzz Manager is an internal tool built and operated by Naoki Matsukawa for managing multiple social media accounts on TikTok, X, and other platforms. The system analyzes post performance, detects viral patterns, and continuously improves content strategy through an automated PDCA (Plan-Do-Check-Act) cycle.
The tool integrates with TikTok via the official TikTok for Developers API, retrieving
analytics for connected accounts and publishing content drafts (in SELF_ONLY mode
by default) to be reviewed before going public.
Pulls post-level metrics (views, likes, comments, shares, follower growth) from connected platforms and tracks trends over time.
Automatically extracts the abstract success patterns from viral posts and reuses them across accounts with confidence scoring.
Four-tier strategy resolution (Global Policy โ Platform Strategy โ Account Template โ Per-Account Override) ensures consistency without locking creativity.
Daily cron-driven Plan-Do-Check-Act cycles per account, with full execution logs stored for transparency and review.
TikTok content is published as SELF_ONLY by default โ drafts land in your TikTok inbox for human review before going public.
Built to scale to 100+ accounts with per-account customization (target audience, tone, hashtag strategy, ramp-up settings).
This tool is operated and maintained by Naoki Matsukawa, an individual operator based in Japan.
By using Buzz Manager you agree to the following documents:
For questions or data requests, please email matsukawa@yaaha.co.jp.